Installing?

[DoopieWop]

I've tried installing this for a while now and I find it hard to get anywhere. It took me probably 2 hours to just install Lua and LuaRocks. I've tried to follow the install page in the documentation but it doesn't work. I'm trying to install it on Windows. When trying to run this inside visual studio "nmake /f etc/Makefile.win LUA_DIR=C:\Lua" it just says "NMAKE : fatal error U1073: don't know how to make 'luamem.obj'".
For the LuaRocks approach, I don't know where to even write the lines.
Apologies for my lack of knowledge on the matter, I'd appreciate any help.