Skip to content

Commit

Permalink
CRAN stable version 3.10.3
Browse files Browse the repository at this point in the history
  • Loading branch information
laresbernardo committed May 17, 2023
1 parent 7d28dd4 commit 22fa439
Show file tree
Hide file tree
Showing 3 changed files with 3 additions and 4 deletions.
2 changes: 1 addition & 1 deletion R/DESCRIPTION
Original file line number Diff line number Diff line change
@@ -1,7 +1,7 @@
Package: Robyn
Type: Package
Title: Semi-Automated Marketing Mix Modeling (MMM) from Meta Marketing Science
Version: 3.10.3.9000
Version: 3.10.3
Authors@R: c(
person("Gufeng", "Zhou", , "[email protected]", c("aut")),
person("Leonel", "Sentana", , "[email protected]", c("aut")),
Expand Down
2 changes: 1 addition & 1 deletion R/README.md
Original file line number Diff line number Diff line change
@@ -1,7 +1,7 @@
# Robyn: Continuous & Semi-Automated MMM <img src='man/figures/logo.png' align="right" height="139px" />
### The Open Source Marketing Mix Model Package from Meta Marketing Science

[![CRAN\_Status\_Badge](https://www.r-pkg.org/badges/version/Robyn)](https://cran.r-project.org/package=Robyn) [![Downloads](https://cranlogs.r-pkg.org/badges/grand-total/Robyn?color=green)](https://cran.r-project.org/web/packages/Robyn/index.html) [![website](https://img.shields.io/badge/site-Robyn-blue.svg)](https://facebookexperimental.github.io/Robyn/) [![facebook](https://img.shields.io/badge/group-Facebook-blue.svg)](https://www.facebook.com/groups/robynmmm/)
[![CRAN\_Status\_Badge](https://www.r-pkg.org/badges/version/Robyn)](https://cran.r-project.org/package=Robyn) [![Downloads](https://cranlogs.r-pkg.org/badges/grand-total/Robyn?color=green)](https://cranlogs.r-pkg.org/badges/grand-total/Robyn?color=green) [![Site](https://img.shields.io/badge/site-Robyn-blue.svg)](https://facebookexperimental.github.io/Robyn/) [![Facebook](https://img.shields.io/badge/group-Facebook-blue.svg)](https://www.facebook.com/groups/robynmmm/) [![CodeFactor](https://www.codefactor.io/repository/github/facebookexperimental/robyn/badge)](https://www.codefactor.io/repository/github/facebookexperimental/robyn)
---

Project Robyn aims to radically change Marketing Mix Modelling (MMM) practice by utilizing automation, ground-truth calibration, and incorporating AI in an open-source approach. While demystifying the use of these techniques, Robyn helps to reduce and minimize human bias in MMM, ensuring that the results are based on objective and validated statistical analysis. The AI algorithms & ground-truth calibration used in Robyn aim to minimize the potential for subjective interpretations and decision making. This leads to a more accurate representation of the impact of marketing investments, enabling organizations of all sizes to make impartial data-driven decisions. Project Robyn, along with strong community support, represents a step towards the future of MMM, where the use of AI and automation will become the norm, providing unbiased and reliable results every time. By creating an open-source platform, Project Robyn is democratizing access to underlying technology, enabling organizations of all sizes to benefit from unbiased MMM analysis either as final end-users or agencies & consultancies building their own businesses upon Robyn. The data science, the code, and various business case studies are available for everyone to learn from and use.
Expand Down
3 changes: 1 addition & 2 deletions README.md
Original file line number Diff line number Diff line change
@@ -1,8 +1,7 @@
# Robyn: Continuous & Semi-Automated MMM <img src='R/man/figures/logo.png' align="right" height="139px" />
### The Open Source Marketing Mix Model Package from Meta Marketing Science

[![CRAN\_Status\_Badge](https://www.r-pkg.org/badges/version/Robyn)](https://cran.r-project.org/package=Robyn) [![website](https://img.shields.io/badge/site-Robyn-blue.svg)](https://facebookexperimental.github.io/Robyn/) [![facebook](https://img.shields.io/badge/group-Facebook-blue.svg)](https://www.facebook.com/groups/robynmmm/)
[![CodeFactor](https://www.codefactor.io/repository/github/facebookexperimental/robyn/badge)](https://www.codefactor.io/repository/github/facebookexperimental/robyn)
[![CRAN\_Status\_Badge](https://www.r-pkg.org/badges/version/Robyn)](https://cran.r-project.org/package=Robyn) [![Downloads](https://cranlogs.r-pkg.org/badges/grand-total/Robyn?color=green)](https://cranlogs.r-pkg.org/badges/grand-total/Robyn?color=green) [![Site](https://img.shields.io/badge/site-Robyn-blue.svg)](https://facebookexperimental.github.io/Robyn/) [![Facebook](https://img.shields.io/badge/group-Facebook-blue.svg)](https://www.facebook.com/groups/robynmmm/) [![CodeFactor](https://www.codefactor.io/repository/github/facebookexperimental/robyn/badge)](https://www.codefactor.io/repository/github/facebookexperimental/robyn)
---

## Introduction
Expand Down

0 comments on commit 22fa439

Please sign in to comment.